Welcome to the Laurier Academic Case Conference Sponsored by the ICAO!


Founded in 2011, the Laurier Academic Case Conference (LACC) will be hosting its second annual conference on March 23rd and 24th, 2012. The LACC, which is a part of Wilfrid Laurier University’s School of Business & Economics Students’ Society (SBESS), is a two-day conference geared towards first year students within Laurier’s School of Business & Economics.

The first day of the conference comprises of an opening ceremony, a multiple choice exam, and a networking session. The opening ceremony will include the welcoming of all the guests and delegates, breakdown of the conference, a speech from the keynote speaker, and a few words from the Event Chairs. The multiple choice exam will be comprehensive, and will cover all key-functional areas of the BU121course, one of the main first year business courses. This is toprepare students for the course’s final exam in April. During the networking event, students will be given the opportunity to meet and greet with fellow Laurier Alumni and corporate guests that represent various industries.

The second day of the conference comprises of a team business case competition, workshops throughout the day, and awards and closing ceremonies. The real life business case will feature problems and issues that companies may face in daily activities, and will challenge the delegates to find creative solutions to be presented to judges. Teams will deliver professional presentations to a panel of esteemed judges consisting of Laurier Faculty, Laurier Alumni and corporate guests. Judges will be given the opportunity to view the presentations, ask insightful questions and provide meaningful feedback to teams. Furthermore, during times when students will not be preparing or presenting their cases, they will be taking part in various workshops for improving interview skills and handling the pressures of multiple choice exams. Additioanlly review of the previous day’s multiple choice exam will also occur. The closing ceremony will include a summary of the two days and a speech from another keynote speaker. Lastly, awards for the weekend will be given to participants for the multiple choice and case competition winners.

The Laurier Academic Case Conference enables competing delegates to:

  • learn, develop and refine practical skills in business cases, presentations, team dynamics and networking
  • network with industry leading firms, Laurier Alumni, Laurier Faculty, as well as upper year students within the School of Business & Economics (SBE)
  • prepare for the BU121 Final exam with the comprehensive multiple choice knowledge exam
  • learn more about the Laurier co-operative education (co-op) program
  • build lasting friendships and professional networks

For Our Sponsors:
This conference provides its numerous benefits not only to its delegates, but to its corporate sponsors as well. Some of which include:

  • A chance to scout and recruit Laurier’s top students for summer, co-op or graduate positions
  • The opportunity to develop stronger brand awareness and recognition within the Laurier campus
  • Having cost effective advertising solutions through varied channels - social media, on campus, posters, Internet and during the event

The depth, value, and structure of the conference truly make the LACC one of a kind.Through innovation and strong support from various corporate sponsors such as the Institute of Chartered Accountants of Ontario (ICAO), SBE Faculty, WLU and SBE administrators, and peers, the LACC is in the midst of growing and becoming a leader in providing first year students with the potential to grow and learn.

With the growing popularity and awareness of the conference, it’s time that you too “Become the gold standard. Live Life on fast-forward with the LACC!” See on you on March 23rd and 24th!

For more information:

- Contact us at: lacc@sbess.ca
- Visit: www.sbess.ca/lacc
- Join us on Facebook: facebook.com/WLU.LACC
- Follow us on Twitter: twitter.com/wlu_lacc

Best Regards,
Adil Mawani, Umair Ashraf, Ziyad Syed
LACC Co-Chairs

What: Laurier Academic Case Conference (LACC)
Where: The Senate & Board Chamber & The SBE Schlegel Centre
When: March 23rd and 24th, 2012
Cost: $10
Attire: Business formal